Day
one: Business Before Pleasure |
8:00 –
8:55 |
Registration
and Coffee in the Exhibits area |
|
9:00 – 9:30 |
Welcome and Opening Remarks from
the Chair
Ian Aaron
CEO WAAT Media
|
|
9:30 – 10:00 |
Keynote: Vodafone’s International
Operator Strategy
· Developing a global strategy
· Vodafone’s approach to managing across
multiple markets and cultures
· The Operators role and responsibilities
· Defining adult content
Tina Southall
Director,
Content Standards and Social Products, Vodafone
|
|
10:00 – 10:30 |
Virgin Mobile UK Case Study
· Challenges faced by the operator
· Access control implementations
· Impacts of access controls
· Lessons Learnt
John Conlon
Head of
Adult Services, Virgin Mobile UK
|
|
10:30 – 10:45 |
Networking Break |
|
10:45 – 11:15 |
US Operator Presentation
Presenter TBA
|
|
11:15 – 12:00 |
The MVNO: Key Player in Delivery?
· The MVNO’s role as a key provider
· How do the MVNO’s challenges differ from
the carrier?
· The MVNO’s role and responsibilities
Ranjan Mishra
|
|
12:00 – 1:15 |
Lunch/ Exhibition Area Open |
|
1:15 – 1:45 |
Enabling the Mobile Channel and
Challenges
faced for Adult Based Content
· User expectation and technical hurdles
· Considerations when producing mobile specific
content
· Pricing strategies - can carriers continue to
double dip from both content and data
· Are there any killer adult services?
Satnam Bains, Managing
Director, Image Habitat
Samuel (Muki) Shoham, Mobile Adult Network
|
|
1:45 – 2:15 |
Technical Requirements to Develop
and Manage Adult Services
· Mastering content complexity - 1 content on more
than 1000 devices
· Age Verification requirements and content classification
- key requirements from the content owners and service
providers
· Carrier deck distribution vs Off-deck distribution
- what are needed to master both channels
· Integrated billing: the key to profitability
- what billing models are available and which ones really
work
· Partnerships with the content owners - how to
maximize the time-to-market most efficiently
Tero Turenen
CEO ,
MINICK Group
|
|
2:15 – 2:45 |
Access Control / Age Verification
· Various approaches to age verification
· Impact on revenue
· Analysis of conversion
Anil Malhotra
Co-Founder
and VP of Alliances & Marketing, Bango
|
|
2:45 – 3:00 |
Networking Break |
|
3:00 – 3:30 |
Legal and Regulatory Issues Surrounding
Delivery Of Content
Samuel Kramer
Baker
& McKenzie, LLP
|
|
3:30 – 4:00 |
Moving From 2.5G Constraints
to 3G Interconnectivity
David Berney
Managing
Director, RJ Mobile
|
|
4:00 – 4:15 |
Networking Break |
|
4:15 – 5:30 |
Superpanel Open Discussion
Tina Southhall,
Vodafone
Samuel Kramer, Baker&McKenzie,
LLP
Tero Turenen, CEO , MINICK Group
Samuel (Muki) Shoham, Mobile Adult
Network
Ian Aaron, WAAT Media
Speaker TBA bcgi
|
|
5:30 – 7:30 |
Cocktail Reception in the Exhibition
Area |
|
Day
Two: 3G on its way (Girls, Gambling and Games) |
8:00 – 8:55 |
Coffee in the Exhibits area |
|
9:00 – 9:15 |
Welcome and Opening Remarks from
the Chair
Ian Aaron
CEO WAAT
Media
|
|
9:15 – 10:00 |
Keynote: The Launch of Playboy
Mobile
Victor Penev
Divisional Vice President International Digital Playboy
Enterprises, Inc.
|
|
10:00 – 10:45 |
From Web to Wireless
· How adult webmasters can mobilize
· Billing and back office management
· Establishing partnerships
Marc Jarrett, Adult
Business Development Manager, Adult Mobile Solutions
Samuel (Muki) Shoham, Mobile Adult Network
|
|
10:45 – 11:00 |
Networking Break |
|
11:00 – 12:30 |
Superpanel Open Discussion –
Going Mobile
Ron Jeremy, The Hedgehog
Himself
Havey Kaplan, Director Of Mobile Operations,
xobile
David Berney, Managing Director, RJ Mobile
Marc Jarrett, Adult Business Development
Manager, Adult Mobile Solutions
Ohmobile, Speaker TBA
Satnam Bains, Managing Director, Image
Habitat
|
|
12:30 – 1:30 |
Lunch/ Exhibition Area Open |
|
1:30 – 2:00 |
Applications for the Future Beyond
Video
Speaker TBA
|
|
2:00 – 2:45 |
Mobile Gambling: What can be
learned from the UK?
Satnam Bains, Managing
Director, Image Habitat
Speaker TBA Casinophone
|
|
2:45 – 3:30 |
Successfully establishing an
adult dating service
Speaker TBA
|
|
3:30 – 4:30 |
TBA
|
|
|
|